Catalyst's Experience

Catalyst's panel of over 6,000 shoppers in the Republic, Northern Ireland and Great Britain, gives our clients access to an unparalleled level of experienced shoppers, capable of matching any shopper profile and scenario.

With over 100,000 mystery shops completed, we provide unique insights into how a business, brand or product can be further improved. Our team of specialists ensure that every mystery shopping report will lead to actionable plans.

We provide brand owners with vital information about how to keep a brand promise. We clearly demonstrate how customers see retail sales, customer service and advisory processes. Catalyst identifies the key drivers that lead to increased sales, customer satisfaction and repeat custom.

MACAVITY - Catalyst's Mystery Shopping System

MACAVITY is Catalyst's mystery shopping system which provides a unique reporting platform to our clients. Among its many features are:

  • On-line access for accredited managers 
  • 24 hour access & secure log-in 
  • Password protected single and multi-level access for client management
  • Tailored reporting to brand requirements
  • Email distribution of store visit reports and summary reports
  • Email alerts to management triggered by exceptional scores
  • Key performance indicators compared with a Catalyst database of over 100,000 mystery shop visits